Wednesday, October 2, 2013

Week 1 EOC; Volkswagen Lemon

Volkswagen Lemon:
 Whats important to me about this ad is them trying to get the people to buy and sell a car that is basically made by adolf hitler after a decade and half of world war 2. It started a new way of advertisement byusing playboy. They also get the attention of people less fortunate and tell them that the lemon needs less maintenance than other cars and smaller with a lot of space. It also states that it'll last a lot longer. “All of us who professionally use the mass media are the shapers of society. We can vulgarize that society. We can brutalize it. Or we can help lift it onto a higher level,” Bernbach is considered the father of "creative Revolution". The question is why is adolf hitlers favorite car made by jews, and why can they be sold in the U.S. I think its not a big deal anymore after all this time has passed every one loves money and to do that people will do anything for that profit. If i had a choice even tho the car is more affordable and easier less gas i would still go with something different bigger and better just not my style.

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